It Is September Every Day In My World

Finals noise, away jumper, full heart. It is September energy I bring to clients—on the winning team every time.

I love finals footy. The nerves, the noise, the feeling that every contest matters. Nothing beats being at the ground, especially when you have made the interstate trip—the early flight, the away jumper in enemy territory, and that first wall of sound when the siren goes. That same energy is how I serve my clients. It is September every day, with one important difference: my clients are always on the winning team.

Here is how my AFL finals brain shows up in the way I work as an Outsourced CFO:

• Scoreboard obsession

  In finals, you watch the scoreboard like a hawk. In business, the scoreboard are your profit centres, your budget versus actuals, and last month versus the month before. We build dashboards that make performance obvious, not mysterious.

  
  

• Quarter-time huddles

  Premierships are won by teams that adjust. Monthly reviews are our huddles. We look at what is working, what is not, and what needs changing before the next quarter. Real conversations, real decisions, real actions.

  
  

• Selection table discipline

  Coaches pick roles for impact, not sentiment. We do the same with spending and focus. If a cost does not help you win, it is benched. If a product line is kicking goals, we feed it the ball.

  
  

• Game plan you can actually run

  Finals sides do not take a static playbook into a live contest. We build dynamic cash flow projections and rolling forecasts reviewed regularly. They move with your reality so you can make confident calls, not hopeful wishes.

  
  

• Match review, not blame

  The best teams own their stats. We measure by profit centre, compare against budget and prior periods, and learn fast. No finger-pointing, just “what did the numbers tell us and what will we do next”.

  
  

• Systems that stick under pressure

  Skills matter, but systems win when the heat is on. Clean data, timely reporting, clear responsibilities. The right people in the right roles so your numbers story is accurate and on time.

  
  

Want September-level focus without the heart palpitations? Send me a message and let us set up a quick chat to map your next win. Hope to hear from you.